Breakfast & Registration

Welcome Address

Manisha Kapoor, CEO and SG, ASCI

Keynote Speech

Sudhanshu Vats, Chairman, ASCI; MD Pidilite Industries Limited

Chief Guest Address

Shri Sanjay Jaju, Secretary, Ministry of Information & Broadcasting

AdLaw Compendium Release

Regulating Tomorrow's Ads: India's Legal Readiness

Focus on the current state of Ad Laws in India across horizontal and sectoral frameworks. Are they equipped to address emerging formats, technologies, and risks? What are the gaps and what is the role of self-regulation in building a coherent, future-ready framework.

Presentation by Khaitan & Co.:
Haigreve Khaitan, Sr. Partner, Khaitan & Co.
Tanu Banerjee, Partner, Khaitan & Co.

Panel Discussion: Beyond Compliance: The New Currency of Trust

Compliance is essential — but is it enough to earn consumer trust? This session explores how brands can move beyond checkbox regulation toward transparency, responsible design, and ethical persuasion to build lasting credibility.

Panelists:
Amit Bhasin, Chief Legal Officer, Marico
Sibylle Stanciu Loeckx, Director, ICAS
Satish Sahoo, Senior Director - Marketing, Cipla Health
Harsha N, Asst. Prof., NLSIU

Moderated by:
Meenakshi Ramkumar, Asst. Prof., NLSIU and Chair on Consumer Law & Practice, Department of Consumer Affairs

Panel Discussion: Trust by Design

When AI-driven personalisation meets persuasive design, where does engagement become deception? This panel explores the line between nudging and dark patterns — and how brands can innovate without crossing into manipulation.

Panelists:
Vivek Mittal, Executive Director, Legal and Corporate Affairs, Unilever
Sugandh Saxena, CEO, FACE
Amaresh Godbole, CEO, Digital Technology Business, Publicis Groupe

Moderated by:
Shibani Gharat, News Editor ET Now

Food for Thought: A parallel wave of accountability

As digital creators increasingly scrutinise brands, are they creating a parallel system of accountability beyond formal regulation? This session explores the gaps they seek to fill, the necessity of adversarial scrutiny, and what accountability means for legally compliant brands in an uneven ecosystem.

Speaker: Revant Himatsingka (Food Pharmer)

Moderated by:
Karthi Marshan, Founder, Marshan.ink

Presentation + Panel Discussion:
What the Sigma?
Need for media literacy among Gen Alpha

As content, commerce, and gaming increasingly merge, Gen Alpha faces blurred lines between participation and persuasion. This panel explores why media literacy is essential — and how stakeholders can equip children to navigate digital influence responsibly.

Presentation:
Namrata Bachani, Director ASCI Academy

Speakers:
Swati Popat, President, Podar Education Network | Founder & President, Early Childhood Association India
Namrata Bachani, Director ASCI Academy
Sunil Vashishth, EVP Brand Strategy, Futurebrands

Moderated by:
Mansi Zaveri - Founder and CEO, Kidsstoppress.com

Panel Discussion: The Future of Advertising: Innovation, Intelligence & Integrity

As AI and data reshape advertising, rising expectations around privacy, consent, and accountability are redefining the rules. This panel explores how brands can innovate responsibly, navigate regulation, and build trust in a future-ready ecosystem.

Speakers:
Vaseem Edroos, Lowe Lintas
Bibhav Pradhan, General Counsel, Beiersdorf, India
Dipanjan Chaudhuri, Head of Industry Relations, Google

Moderated by:
Gowree Gokhale, Advocate & Solicitor

Vote of Thanks

Saheli Sinha, Director Operations, ASCI

Networking Sundowner