Complaint Outcomes

Manash Lifestyle Private Limited - DermDoc

Upheld | Industry Member | 26 Apr 2024

The Website advertisement is by Manash Lifestyle Private Limited promoting `DERMDOC 4% Niacinamide with SPF 50 PA +++ Brightening Sunscreen’, claiming, "First ever brightening sunscreen tailored for Indian skin". The said claim is in contravention of Chapter I of the ASCI Code.(2403-CCC.34)...

Fashvista Retail Private Limited - NewMe Asia

Upheld | Suo Motu - NAMS (Reech) | 25 Apr 2024

The Instagram Post is by Influencer – Monmayuri is promoting the brand “Fashvista Retail Private Limited – NewMe Asia”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2403-EXRS.50)...

Fashvista Retail Private Limited - NewMe Asia

Upheld | Suo Motu - NAMS (Reech) | 25 Apr 2024

The Instagram Post is by Influencer – Ishani Arun Debnath is promoting the brand “Fashvista Retail Private Limited – NewMe Asia”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2403-EXRS.50)...

Fashvista Retail Private Limited - NewMe Asia

Upheld | Suo Motu - NAMS (Reech) | 25 Apr 2024

The Instagram Post is by Influencer – Ashi Madhani is promoting the brand “Fashvista Retail Private Limited – NewMe Asia”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2403-EXRS.50)...

Fashvista Retail Private Limited - NewMe Asia

Upheld | Suo Motu - NAMS (Reech) | 25 Apr 2024

The Instagram Post is by Influencer – Salomi Rai is promoting the brand “Fashvista Retail Private Limited – NewMe Asia”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2403-EXRS.50)...

Fashvista Retail Private Limited - NewMe Asia

Upheld | Suo Motu - NAMS (Reech) | 25 Apr 2024

The Instagram Post is by Influencer – Salomi Rai is promoting the brand “Fashvista Retail Private Limited – NewMe Asia”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2403-EXRS.50)...