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Manisha Kapoor
CEO & Secretary General
Manisha is the CEO & Secretary General of ASCI. She was previously associated with ASCI since 2015 in the capacity of a Consumer Complaints Council (CCC) member.
Manisha spearheads several strategic initiatives to get ASCI ready to be future-facing in an
extremely dynamic time for the advertising industry. On the global circuit, representing ASCI, Manisha is one of the four vice-presidents on the executive committee of the International Council of Ad Self-Regulation (ICAS).
Manisha is a management graduate from the Jamnalal Bajaj Institute of Management Studies and has over 25 years of operating and consulting experience in brand and business strategy across several industries, including consumer goods, BFSI, media, and automotive.
Saheli Sinha
General Manager - Complaints and Resolutions
Saheli is the General Manager of Complaints and resolutions, and oversees the critical
complaints resolution mechanism at ASCI. Under her leadership, ASCI has taken several
initiatives in the area of digital tracking, and the development of a new, agile, complaint
management system. .. She also leads our training and education initiatives for key
stakeholders, including corporates and students.
Saheli has a PHD in Sociology and has worked across academia and industry, and has helped her understand culture, society and people better, equipping her with a richer understanding of human response to various thoughts, including brands and advertising.
Vinod Berry
Chief Administrative Officer
Vinod Berry has been with ASCI since 2014 as the Chief Administrative Officer, providing
leadership, direction and management of the finance and accounting team. He provides his expertise in financial planning and also oversees the administration, legal and secretarial operations of ASCI.
Vinod, a Bachelor of Commerce and Chartered Accountant, comes with extensive experience in finance and administration of over 40 years, with multinational companies in India and the gulf region.
Manimala Hazarika
Head of Marketing
Manimala heads ASCI’s marketing and outreach efforts. She oversees all marketing activities, including new initiatives, member relations, communications, Social media, events and collaborations.
Manimala is an alumna of IIM Calcutta, with over 28 years of rich work experience in building successful brands and crafting effective marketing strategies across a diverse set of industries spanning Consumer Goods, Education, Media, eCommerce and Health Tech.
