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ASCI's recommendation are a matter of public record. This section contains the outcomes of cases examined.

  • Honasa Consumer Limited - Mamaearth

    Upheld | Suo Moto| 26 Apr 2023

    The YouTube video is by Influencer – pravikshal m.talent promoting “‘Honasa Consumer Ltd. – Mamaearth”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Honasa Consumer Limited - MamaEarth

    Upheld | Suo Moto| 26 Apr 2023

    The YouTube video is by Influencer – Bawan & Preet Vlogs promoting “‘Honasa Consumer Limited – MamaEarth - Vitamin C Daily Glow Face Serum & Vitamin C Daily Glow Sunscreen”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto| 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto| 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto| 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Globalbees Brands Private Limited - Urban yog Dry Shampoo

    Upheld | Suo Moto| 26 Apr 2023

    The Instagram post is by Influencer- Ms. Farhat promoting “Globalbees Brands Private Limited - Urban yog Dry Shampoo’ which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.50)...

  • Honasa Consumer Limited - Mamaearth

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – pravikshal m.talent promoting “‘Honasa Consumer Ltd. – Mamaearth”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Honasa Consumer Limited - MamaEarth

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Bawan & Preet Vlogs promoting “‘Honasa Consumer Limited – MamaEarth - Vitamin C Daily Glow Face Serum & Vitamin C Daily Glow Sunscreen”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Globalbees Brands Private Limited - Urban yog Dry Shampoo

    Upheld | Suo Moto | 26 Apr 2023

    The Instagram post is by Influencer- Ms. Farhat promoting “Globalbees Brands Private Limited - Urban yog Dry Shampoo’ which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.50)...

  • Honasa Consumer Limited - Mamaearth

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – pravikshal m.talent promoting “‘Honasa Consumer Ltd. – Mamaearth”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Honasa Consumer Limited - MamaEarth

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Bawan & Preet Vlogs promoting “‘Honasa Consumer Limited – MamaEarth - Vitamin C Daily Glow Face Serum & Vitamin C Daily Glow Sunscreen”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Knoctowl Technologies Private Limited - Pariksha App

    Upheld | Suo Moto | 26 Apr 2023

    The YouTube video is by Influencer – Brain Master promoting “Knoctowl Technologies Private Limited - Pariksha App”, which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.49)...

  • Globalbees Brands Private Limited - Urban yog Dry Shampoo

    Upheld | Suo Moto | 26 Apr 2023

    The Instagram post is by Influencer- Ms. Farhat promoting “Globalbees Brands Private Limited - Urban yog Dry Shampoo’ which does not contain the permitted disclosure labels disclosing material connection. The said post is in contravention of Chapter I of the ASCI Code and ASCI’s Guidelines for Influencer Advertising in Digital Media. (2303-EXRS.50)...

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